Marhaba!

I am Sayeed, an independent management consultant and researcher specializing in the Middle East and North Africa (MENA) sports, culture, entertainment, esports, and gaming (SCEEG) ecosystem.

Born and raised in Dubai, my affinity for the aforementioned industries propelled me to become one of the youngest published researchers (h-index = 4) in the MENA region.

(Reference: The average h-index of an Assistant Professor at a top university is between 2 and 5)

I have advised governments, sports bodies, and corporates operating in the Kingdom of Saudi Arabia (KSA) and United Arab Emirates (UAE) by utilizing my academic research expertise and translating it into actionable insights to solve the challenges faced by them.

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A one-stop source for the latest news, trends, and insights from the Middle East and North Africa (MENA) sports, culture, entertainment, esports, and gaming (SCEEG) industries.

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A management consultant and researcher specializing in the Middle East and North Africa (MENA) sports, culture, entertainment, esports, and gaming (SCEEG) ecosystem.